Own India's Most Affordable Waffle Franchise

₹3 to ₹5 Lakhs depending on format (kiosk vs store) and city — includes franchise fee, equipment, branding, initial inventory, and training. No hidden charges. Why so low? Because we believe in a win-win model. Most brands profit from the franchise fee itself. We keep the investment accessible because we want true hustlers as partners — people who build with us, not just invest and sit back. Our incentives are aligned with your long-term success.

Not at all. Most of our successful partners come from non-food backgrounds — IT, retail, students, and homemakers. We provide complete training on recipes, operations, hygiene, and delivery platform management.

Minimum 60 sq ft for a kiosk format. For a full store with seating, 200-400 sq ft works well. We've helped partners set up in malls, high streets, food courts, college campuses, and even cloud kitchens.

We charge a 5% royalty on gross sales — and we earn every bit of it. This covers ongoing brand support, recipe updates, marketing campaigns, delivery platform optimization, and regular business reviews. We deliberately aligned our revenue with yours: when you grow, we grow. That's why we invest so much in your success after launch.

From signing to opening: typically 15-30 days. We handle branding, equipment procurement, POS setup, and Zomato/Swiggy onboarding. You focus on finding the right location — we help with that too.

Dedicated ops support from Day 1 — recipe training, marketing campaigns, social media templates, delivery platform optimization, and regular business reviews. You're never on your own.

Yes — many partners run TBWX alongside their primary job. But we're upfront: this is not a passive investment. We want partners who are engaged and building the brand locally. The delivery-first model means you don't need to be present at all times, but you'll need at least one trained staff member and your active involvement in growing the business.

We have a straightforward exit process. The franchise agreement is for 3 years with renewal options. If you wish to exit early, we'll help with the transition. All TBWX branding and intellectual property remains with the company.

Yes. Each partner gets a defined territory to protect their market. We carefully plan outlet density to ensure every partner has enough demand to thrive.

TBWX is a brand of G Square & Company, headquartered at SCF 9, Panchkula Shopping Complex, Dhakoli. Founded in 2020 in Chandigarh, we are a fully registered and FSSAI-certified company with 25+ outlets across India.